Going by the past, RCA, a similar American consumer electronics giant, was almost but obliterated by Japanese and Korean brands, since it simply could not compete on price, due to bottomlines suffering because of acquisition of various companies. With Chinese brands like Haier, even fiercer a price warrior, does Whirlpool stand a chance? Unfortunately, no! Such acquisitions that are supposed to give long-term value would ensure that Whirlpool gets wiped out in the short-term. For a change, that longterm vision needs to be destroyed.
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IIPM Editorial, 2006
Rashmi Bansal Publisher of JAMMAG magazine caught red-handed, for details click on the following links.