Women are from Venus

IIPM PUBLICATION
Yes women are different from men, and need to be portrayed differently. However, somewhere down the line, some aspects got overlooked, and some overemphasized. Fair or dark, a woman is beautiful. You don’t expect her to look up to Michael Jackson (who changed his skin from black to white) as a role model when it comes to skin colour. Today, women entrepreneurs abound and we need to recognize that. Women have moved ahead and some advertisers like LIC are showing the way. Their radio ads show how everyone insures the life of the male – the head – but forget to insure the life of the woman who is a life-giver herself! Yes, there is a ray of hope. Let it grow stronger.

For Complete IIPM Article, Click on IIPM Article

Source : IIPM Editorial, 2006, Arindam Chaudhuri's Initiative

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Rashmi Bansal Publisher of JAMMAG magazine caught red-handed, for details click on the following links.

• Hindustan Times Article - Publisher goes underground
• Rashmi Bansal (Editor of JAMMAG)
• Rashmi Bansal (Publisher of JAMMAG)