Smooth ride ahead?!?
IIPM PUBLICATION
After discussing issues and the trade-offs involved, the officials invited us over to Apollo tyres’ manufacturing facility in Baroda – considered the best in S-E Asia. And the next morning we landed at Ahmedabad, and then travelled another 130 km by road which brought us to Limda village in Baroda. All fatigue was lost in our excitement to experience the whole production process or in other words, ‘simply getting inside’ the largest tyre manufacturing facility in the whole of S-E Asia! And believe you us, what we saw before us was more than what we could have traded for – the massive area of 129 acres with a green stretch of 160,000 square metres which led to the manufacturing set-up and then finally a colourful garden (as beautiful as the one in the Gurgaon office) was something out of the ordinary! And to believe that such floral grandeur preceded the entrance to a tyre-making company plants; well, we’re atleast glad that environmentalists would not crack down on Apollo, judging by its serious concern for the environment!
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2007
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
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