Of high spirits & audacity

IIPM BEST MBA INSTITUTE

When Samir joined the business at the age of 22, he brought with him not only the acumen of a good businessman but also the much required youthful vigour and enthusiastic attitude. Under his leadership, Torrent ventured into the field of medical electronics and also set up a specialised unit, Torrent Novo that deals with diabetes care products. Under his zeal, Torrent Pharmaceuticals has become the leading exporter of healthcare products in the country. With avision ‘to be leader in pharmaceutical industry’, the company is performing phenomenally well, with global sales for the last fiscal being Rs.1,001 crores, showing a growth of 77% over previous year.

At the other end of the spectrum, we have Vijay Mallya, the flamboyant liquor baron who recently made news of sorts by not only making India witness the touchdown of an Airbus A380 for first time, but also by buying Scottish liquor manufacturer Whyte & Mackay. Mallya, Chairman of United Breweries, acquired Whyte & Mackay at a price of $1.21 billion that will ensure Mallaya’s entry into the power corridors of Scotch whisky industry.

For Complete IIPM Article, Click on IIPM Article

Source : IIPM Editorial, 2007

An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

Rashmi Bansal Publisher of JAMMAG magazine caught red-handed, for details click on the following links.

• Hindustan Times Article - Publisher goes underground
• Rashmi Bansal (Editor of JAMMAG)
• Rashmi Bansal (Publisher of JAMMAG)

Keep running, says Reebok

IIPM PUBLICATION

Running is globally acknowledged as one of the best possible exercises. Almost a tribute to the great activity of running – and keeping fit – leading sports brand, Reebok, recently launched its global movement, ‘Run Easy’, in India. The campaign was flagged off by Subhinder Singh Prem, Managing Director, Reebok India. In a move to encourage consumers to join the global ‘Run Easy’ campaign, 10,000 pairs of shoes will be given away in the first phase. Reebok ‘Run Easy’ Vans, with their expert trainers, will move around popular jogger parks in select cities like Delhi, Mumbai and Bangalore, demonstrating the spirit of ‘Run Easy’. The trainers will start with warm ups followed by short runs, where in critical aspects like breathing patterns, foot movements etc. would be taught. Running is a sport that is best suited to India. It’s a common man’s sport and the most economical one – all you need is a pair of running shoes, a running track, and you’re on! You don’t have to be a part of any club or sports center and you are not limited by time, you can run any time of the day and anywhere you like. “The Reebok ‘Run Easy’ movement is a unique initiative aiming to redefine people’s perception about running as a sport merely for the fittest. We want to enhance our association with consumers of all levels of athletic ability and want to promote running as everyone’s sport,” said Subhinder Singh, at the launch. The campaign objective is to promote running as a fun sport and leisure, as it doesn’t require athletic qualities for participation. Ready, steady, go!

For Complete IIPM Article, Click on IIPM Article

Source : IIPM Editorial, 2007

An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

Rashmi Bansal Publisher of JAMMAG magazine caught red-handed, for details click on the following links.

• Hindustan Times Article - Publisher goes underground
• Rashmi Bansal (Editor of JAMMAG)
• Rashmi Bansal (Publisher of JAMMAG)

‘Job Content’ is directly proportionate to the degree of challenge, which is the key ingredient in evolving the much required satisfied employee!

IIPM BEST MBA INSTITUTE

The lifespan of a soft ware developer being a mere 15 years, everyone in the industry is looking for a fast career growth band and that too in a very high pressure job. So the real challenge for this industry is to be able to strike a balance between work and personal life of an employee. Interra Information Technology (InterraIT), a soft ware business solutions provider to Fortune 500 companies, operates in such an industry where challenges, by and large, are very peculiar. The business model at Interra IT is that of a global organisation, which demands work across latitudes. This oft en takes a toll on the employees, especially if they work at odd hours according to the US and Canada timings.

General A. K. Sharma, Director- Operations, InterraIT, is the hand that cradles the company’s HR initiatives along with the MD, Ashok K. Laha. According to General Sharma, “Today, Job Content holds primary importance. It is not so much about the salary since the IT industry already pays well. And Job Content is directly proportionate to the degree of challenge that a particular job holds.”

For Complete IIPM Article, Click on IIPM Article

Source : IIPM Editorial, 2007

An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

Rashmi Bansal Publisher of JAMMAG magazine caught red-handed, for details click on the following links.

• Hindustan Times Article - Publisher goes underground
• Rashmi Bansal (Editor of JAMMAG)
• Rashmi Bansal (Publisher of JAMMAG)